Wearing BERLUTI in their global campaign with international food retailer McDonald’s, k-pop star RM, and V from BTS surely gave this fun promotional image some luxurious touch. Which was quite acceptable (and pretty natural) if one considers the level of fame the South Korean group is having now.
RM, the leader of the group, was photographed wearing Brian Rochefort’s short sleeve printed silk shirt from the Spring Summer 2021 collection. While V was photographed in a double-breasted wool jacket – also from the Spring Summer 2021 collection. These looks gave the campaign a sleek yet vibrant and fun mood.
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The styling is also somewhat still sharing the same spirit and theme with the group’s latest record-breaking song and music video “Butter.” In which, the boys were shown singing and dancing, dressed in pants, jacket, suit set (grown-up style), with some insert of colorful sporty looks. There’s also a set of black and white edgy looks featured in few scenes which probably would remind the fans of the group’s past style choices.
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Will this new and more clean, grown-up style direction something the group will keep in their plans? Let’s wait and see. In the meantime, click the button below to check out the latest collections from BERLUTI.
