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For those who are excitedly waiting for the summer, wearing vibrant colors might be the best way to express joyful anticipation. Indeed, summertime usually means time to wear more colors. It’s the best time to express oneself through fashion. Hence, fashion brands are embracing the summer by releasing fresh, colorful looks to be adopted. Although, it’s not always the bright colors that these days popular in the summer.

 

White

 

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The popularity of this particular color has been rising in the past few years. White is always a classic choice – an equal to its counterpart – black. In the social media era, white is a favorite amongst those who prefer a clean, calm, considered more elegant summer vibe. It could be a shirt, T-shirt, pants, dress – you name it.

Featured look: Valentino Spring Summer 2020

Earthy tones

 

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If you are not into bright colors, but still want to wear something that is not white, the warm earthy hues is an option. Soft colors like beige, khaki, olive are in this range, and they are getting more popular as well.

Featured look: LUMINE Summer Looks

 

Neon

 

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This palette is not for everyone. Wearing neon colors is for the brave, obviously. But apparently, more and more people are falling to the charm of these hues. Be it clothing or accessories, neon is the way to go when you want to be the center of attention or simply exuding the lively spirit of the season.

Featured look: Valentino Spring Summer 2020

 

 

Red

 

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Just like neon, red is a bold color that’s not for everyone. This color is the epitome of vibrant and takes an equally – usually – bold personalities to wear it. Not only clothes, but even red lipsticks also are not for everyone. The lovers of red already have the innate calling to the characteristic of this color that they wear it without hesitation.

Featured look: Tory Burch Spring Summer 2020

 

Color block

 

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Last but not least, the color blocking. Wearing several colors at once does feel like a party, and that’s the point. Color blocking represents a certain dynamic attitude of the wearer – a playful tone. And in the summer, where the party usually takes place, the more is the merrier.

Featured look: Tory Burch Spring Summer 2020

 

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